High Conversion SEO provides prospective clients with many different types of reports to assist in the SEO strategy phase as part of its business consulting SEO service. These SEO reports are necessary for our clients to make the best decisions prior to receiving a formal proposal from High Conversion SEO. We call this stage the “Analysis Stage” and it sets a solid foundation for building further SEO strategies and tactics in the future.
High Conversion SEO clients need to identify their “Money” keywords and their “Traffic” keywords that make up their business niche keyword universe. This report brings this valuable information to all participants.
Keyword ranking difficulty is another important report to help our clients understand the costs involved to rank different keywords. Keywords which are highly competitive are typically more expensive then keywords that have less pages being optimized for search engine rankings. Knowing this information is critical to make sure your SEO plan is realistic.
A keyword ROI or “Return on Investment” report will help to answer the question if a competitive keyword is worth investing in. A top position for a competitive keyword may be worth it if it generates substantially more revenue than the cost for its high ranking. The keyword ROI reports will identify these types of opportunities.
The ideal keyword is a keyword that matches the client “Primary Selling Message” or PSM, has a high number of monthly searches and a low number of competitors. This report will find these opportunity keywords.
The strategy phase is our second phase in building the optimal SEO plan to help our clients dominate their business niche keyword universe. We will present different SEO strategies to clients who have gone through the SEO analysis phase and collaborate with them to make the best decisions possible.
This is phase when the SEO plan comes together in a clear picture. Our clients will decide on keywords, content structure, external link building, internal link strategies, and on-page optimization tactics. A project list and “by-when” dates is developed and approved by the client. The SEO plan is then scheduled to be executed by our SEO team.
As part of our free reports which is included in our analysis phase, we also provide our prospective clients with several free tips to help them with tactics that are usually outside the normal SEO sphere. For example, we will provide tips on how to improve landing page conversion ratios. We know that driving quality traffic to your site is only 50% of the challenge and getting site visitors to take an action like fill out a form or pick up the phone and call is where the proverbial “rubber meets the road.” That’s why High Conversion SEO as teamed up with RedCurb Solutions and other specialty web marketing companies. We want to exceed your expectations in as many ways as we can, because we want to be your long term web marketing partner.